Green Key

Marriott Hotel saves water and energy by bringing laundry in-house

The London Heathrow Marriott saved 1.7 million litres water per year by opting for an on-site laundry

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Hospitality establishments have to deal with dirty laundry every day. 76% of them hand it over to expensive outsourced laundry business where laundry doesn’t always come back as clean as they would like. Moreover, an off-premise laundry emits carbon emissions from both washing operation and transport. That is why bringing laundry in-house could have multiple wins for both the establishments and the guests.

The London Heathrow Marriott has seen a return on investment within 8 months after installing a Hydrofinity washing machine in-house. The latter uses up to 80% less water, 50% less energy and 50% less chemistry than a conventional machine. By bringing laundry in-house, the hotel reduced its outsource costs, energy and water bills such as generated long-term savings in under one year. The 1.7 million litres of water saved would be enough to refill a reusable water bottle for 3.4 million Heathrow passengers every single year!

An on-premise laundry has several benefits that could push establishments to choose it instead of off-premise laundry. First of all, it can be quicker and easier, which also means more efficient. Investing in commercial laundry equipment permits to avoid breakdowns and downtimes of the domestic ones, just as reducing running and maintenance costs. Furthermore, it just requires a space with an access to services and plumbing so in the end would probably take up less rooms than expected. 

The London Heathrow Marriott commitment to sustainability also goes through two electric car charging stations, rooftop solar panels and reusable glass water bottles in-room and meeting room. The hotel’s practices are based on performance, guest satisfaction and sustainability.


New global Responsible Business training programme for Radisson Hotel Group

Since the launch of its first environmental policy in 1989, Green Key partner Radisson Hotel Group never stopped paying attention to its commitment to sustainable development

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Known as “Living and Leading Responsible Business”, the new Responsible Business training programme is set to be rolled out worldwide over the next 16 months. First launched in 2001, the existing Responsible Business training programme has been revamped by a global and cross-departmental team as part of a five-year strategic plan.

The new global Responsible Business training programme provides team members in the near 100 countries where the group operates with the tools they need to drive standards and best practices. Training pilots have been completed to identify how the programme can help driving Responsible Business in every hotel and corporate offices. Moreover, all the participants have the opportunity to know how to put it into practice since the programme is available in 21 languages. Radisson Hotel Group aims to have trained its 1 100+ hotels in operation by the end of 2020.

Our responsibility for People, Community and Planet is borderless, so global alignment on our Responsible Business program is a key driver for Radisson Hotel Group. The new Responsible Business training program aims to engage and align all our team members – helping them to have a stronger impact on our group targets, as well as global efforts to meet the United Nations Sustainable Development goals.” - Sven Wiltink, Director Responsible Business EMEA and Training Project Lead

This new strategy consists of two pillars: Living Responsible Business and Leading Responsible Business. On the one hand, all hotel team members are invited to follow classroom training. The latter deals with ethics, diversity, inclusion, community support, footprint reduction and sorting waste. More sensitive topics can also be evocated such as sex trafficking and forced labour. On the other hand, an e-learning tool permits group and hotel leaders to discover how Responsible Business can be integrated into all company departments. This part of the programme deals with footprint reduction, youth employability, responsible recruitment and sourcing, such as human rights.

This new Responsible Business training programme is such an inspiring strategy for hospitality establishments which want to be part of a more responsible and sustainable industry.

Radisson Blu Resort Jizan’s responsible initiatives to empower its local community

Radisson Blu Resort Jizan, Saudi Arabia, hosted a charity dinner for orphans during Ramadan last May


On May 29th, Radisson Blu Resorts Jizan hosted a charity Iftar dinner (the meal eaten after sunset during Ramadan), welcoming 3 to 14 years old children for this event. The hotel management team joined the kids to share dinner buffet at the hotel’s restaurant after their arrival. This commitment to sharing joy and happiness during the holy month of Ramadan went on later in the evening, when the Hotel Manager, Khaled Alam, handed out gifts to the children. Moreover, a cartoon movie show was also organised after dinner.

Jizan orphanage dinner is part of Radisson’s responsible business activity strategy and its “Think community” pillar. Radisson strives to have a positive impact on its local community through initiatives such as Community Action Month or donations during times of crisis. The latter permits the collecting of clothes, furniture and serving food to the communities affected by the crisis. Thus, Radisson Hotels work to reduce food waste and increase recycling to have both global and local impacts.

The brand is committed to reducing the tourism industry’s negative impact on the environment thanks to environmentally friendly technology, thoughtful sourcing of products and responsible cleaning products. It also supports the involvement of the guests in towel reuse programme to reduce water consumption.

Radisson Hotel Group reported 32 000 volunteering hours in 2018 to benefit local charities around the world. It supports and partners with charitable organizations focusing on giving children food, shelter and a better future. Think community and environmental protection are definitely at the heart of Radisson Responsible business activity!

Green Key enters collaboration with Wyndham Hotels & Resorts

Green Key to support the world’s largest hotel franchising company’s sustainability efforts across Europe, Middle East, Eurasia and Africa

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Green Key, the world’s leading eco-label for the hospitality and travel sector, and Wyndham Hotels & Resorts – the world’s largest hotel franchising company with over 9,200 hotels in more than 80 countries – today entered a new collaboration, which will see Green Key help Wyndham’s hotels in Europe, Middle East, Eurasia and Africa (EMEA) improve sustainability and environmental performance, working towards the prestigious Green Key Award.

Based on compliance with a strict set of criteria that include environmental management, environmental awareness raising and social responsibility, Green Key’s criteria for hotels are recognised by the Global Sustainable Tourism Council (GSTC). The collaboration will support Wyndham Hotels & Resorts’ continued sustainability efforts in the EMEA region, including initiatives to preserve natural resources, solutions to mitigate the impact on climate change through linen and towel reuse programmes, energy efficient lighting, recycling and water conservation. Wyndham Hotels & Resorts is also exploring long-term sustainability targets in alignment with the latest climate science including the encouragement of renewable energy where feasible.

Green Key’s application, audit and award process is standardised with a third-party verification of the award, a leading standard of excellence in the field of environmental responsibility and sustainable operation in the tourism industry. Wyndham hotels in the EMEA region will work closely with Green Key in a bid to join the eco-label’s 3,100 awarded establishments in almost 60 countries around the world.

Finn Bolding Thomsen, Green Key International Director, said: “We are extremely proud to be an official cooperation partner of Wyndham Hotels & Resorts. The Company’s commitment to sustainability strongly match Green Key’s expertise and we look forward to supporting its broad range of hotels in EMEA in further advancing their efforts.”

Edwin Broers, Vice President Central Operations Wyndham Hotels & Resorts EMEA, added:Sustainability and environmental performance are crucial for Wyndham Hotels & Resorts,  and we are committed to providing our guests with places to stay that are socially, ethically, and environmentally responsible. Many of our hotels across the EMEA region are engaged in a broad range of sustainability initiatives, and we look forward to continuing this work in cooperation with Green Key.” 

For more information, please contact:

Finn Bolding Thomsen, Green Key International Director, e-mail and phone +45 61248082

About Green Key

Green Key is the world’s leading eco-label for hotels and other tourism facilities with more than 3,100 awarded establishments in almost 60 countries around the world. The Green Key award is based on compliance with a strict set of criteria that include environmental management, environmental awareness raising and social responsibility. Green Key’s criteria for hotels and hostels are recognised by the Global Sustainable Tourism Council (GSTC). Green Key’s application, audit and award process is standardised with a third-party verification of the award.

 About Wyndham Hotels & Resorts

Wyndham Hotels & Resorts (NYSE: WH) is the world’s largest hotel franchising company, with approximately 9,200 hotels across more than 80 countries on six continents. Through its network of approximately 817,000 rooms appealing to the everyday traveller, Wyndham commands a leading presence in the economy and midscale segments of the lodging industry. The Company operates a portfolio of 20 hotel brands, including Super 8®, Days Inn®, Ramada®, Ramada Encore®, TRYP by Wyndham, Hawthorn Suites®, Trademark Collection®, Wyndham® and more. Wyndham Hotels & Resorts is also a leading provider of hotel management services, with more than 400 properties under management. The Company’s award-winning Wyndham Rewards® loyalty programme offers over 77 million enrolled members the opportunity to redeem points at tens of thousands of hotels, vacation club resorts and vacation rentals globally. For more information, visit

Wales’ first contemporary art hotel ends up with Green Key

One of the finest hotels in Wales, the Twr y Felin Hotel, makes a difference on an environmental and sustainability level.

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Situated in a restored and extended windmill, Twr y Felin strived to develop a sustainability policy since its opening in 2016. Located in Britain’s smallest city, the hotel provides a complete retreat for guests close to St David’s cathedral and world-class beaches. It also proposes several options to discover the surroundings of the city by bike.

Furthermore, this singular hotel is Wales’ first contemporary art hotel. During your stay, you can easily discover over 100 original artworks from Welsh, British and International artists inspired by the local area .  

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This 2017-18 AA Hotel of the Year (Wales) combines art, welsh food and responsible practices. Its restaurant, Blas (“Taste” in Welsh), offers local and seasonal dishes. This practice reduces food miles since the ingredients come from the surrounding countryside and coast, permitting to reflect Welsh heart. Moreover, this two Rosette restaurant fits all dietary requirements such as vegetarian, dairy free and vegan diets.

We are delighted to be awarded the Green Key, which demonstrates our ethos of ensuring that our environmental footprint is as light as possible. We feel responsible for the impact we have on the world and are passionate about adopting initiatives that will reduce this. – Group General Manager of Twr y Felin Hotel, Roch Castle and Penrhiw
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The Twr y Felin adheres to Green Key strict criteria since it is promoting the reducing of water and energy, the use of environmentally friendly cleaning products and sustainably sourced food products. It is now a leading business in the field of environmental responsibility and has a strong desire to positively influence the direction of the tourism industry.

No doubt, this new Green Key establishment knows how to match the luxury and environmental protection.     

New collaboration between Green Key and Egonext is a new travel search platform specialised in green hotels, restaurants and car rentals. Its particularity? Parts of the commissions from the travels booked on their website go to a reforestation organisation.


On Egonext’s website, you can find everything to plan your eco-friendly trip from the beginning to the end. Once your green accommodation is booked, you don’t even have to think about car-related CO2 emissions: Egonext proposes you a low-emission car rental service. In the frame of the newly-established collaboration between Egonext and Green Key, awarded establishments will be highlighted on the booking platform.

Booking your vacation with Egonext helps to reforest our planet thanks to its partner ‘One Tree Planted’. By using Egonext, you give financial support to this reforestation organisation and help maintaining a tree survival rate of 80-90% of their projects. Since its creation in 2018, Egonext has already planted 500 trees and offset more than 2000kg of CO2!

This new concept tries to compensate for the negative impact of tourism by giving travellers a possibility to support reforestation projects in areas affected by fires or floods. It therefore perfectly corresponds to the growing understanding of climate change. More and more travellers are trying to reduce the environmental impact of their trips.

Macau’s first and only company reaching Green Key award

Melco Resorts & Entertainment is so far the only one company having a full Green Key awarded hotel portfolio in the Chinese town of Macau.

This summer, Altira Macau has been the latest Melco hotel being Green Key awarded. Thanks to that, the company’s five hotel properties in the city have now achieved the eco-label.

Melco Resorts & Entertainment manages to embrace a responsible development impulsing positive and sustainable changes. Through its “Above and Beyond” strategy, it aims to become one of the zero waste resorts and a circular economy leader by 2030.  This plan includes the reducing of greenhouse gas emissions and sustainable sourcing into its supply chain. For example last year, the company added sustainable sourcing guidelines for cotton, seafood and cleaning products.

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“We are delighted that each of Melco’s five hotel properties in Macau have been honored with the esteemed Green Key standard, recognizing the Company’s strategic commitment to making our entertainment and luxury hospitality offerings sustainable, positive and rewarding for all those involved.”
– Mr. Lawrence Ho, Chairman and Chief Executive Officer of Melco Resorts & Entertainment

Moreover, the company contributes to the development of local talent by supporting personal and professional lifelong learning. As part of its “Above and Beyond” strategy, Melco sponsors learning programmes for local employees. Thanks to this sponsorship, 15 Melco employees graduated with bachelor degree last year. In total, a hundred employees benefitted from diploma programmes, the Back to School Education Program and the scholarships in 2018. Since its launched in 2010, it has offered 200 learning programmes per year.

A great initiative to shape a rising generation of hoteliers! At Melco, social and environmental issues go hand in hand.

Green Key family keeps going on in Serbia

The Hotel Zlatibor Mona, Serbia, is now part of the Green Key awarded establishments. It is the only one which received our certificate outside of the Serbian capital city, Belgrade.


As the first Serbian hotel brand, the Hotel Zlatibor Mona is a sustainable business which has succeeded in the implementation of sustainable practices that suit into Green Key criteria. This establishment focuses on social responsibility and awareness while developing eco-conscious practices to contribute to environmental protection. Since the renovation of the hotel in 2007, they never stopped acting to create an environmentally-friendly business.

“It is with great pleasure that I can say we received the “Green Key” certificate thanks to the dedication of our entire team and that all our employees have recognized the importance of the initiative and came on board of this global environmental movement.” - Ivan Vitorović, Chief Executive Officer of Mona Hotel Management

From the slow food concept of its restaurant to the use of environmentally friendly practices regarding water and energy, the Hotel Zlatibor Mona knows how to care of its guests while preserving the environment. Indeed, it contributes to the local communities’ development by the employment of locals and the offering of scholarship programs for students, providing the latter with a job after graduation.


Our national operator in Serbia highlighted the staff involved in informing the guests about the hotel´s sustainable methods. Everybody pays attention to the good understanding of the hotel´s way of thinking and course of conduct and never hesitate to explain them to the guests.

“We are very proud to be part of this positive initiative and we support this establishment in their way to become responsible to the environment and nature!” – Environmental Ambassadors for Sustainable Development Beograd / Belgrade

 What a great example of Green Key´s aims! Creating changes in the hospitality and tourism industry requires such behaviors mobilising staffs and guests at the same time.

Noot Nordik Kitchen leveling up the game against food waste

The restaurant Noot Nordik Kitchen in the Green Key awarded Radisson Blu Scandinavia Hotel, Gothenburg is taking the fight against food waste to another level.

© Noot Nordik Kitchen

© Noot Nordik Kitchen

Food waste is one of the biggest challenges in hospitality industry and more and more restaurants and hotels try to level up their initiatives to reduce the amount of unused products and leftovers. The most common strategies to minimise food waste is monitoring, diligent planning of the purchases and meals as well as optimising the storage of the products to extend their shelf life.

The Noot Nordik Kitchen, however, is putting an extra effort on reducing their waste that is produced in the kitchen. They use every last piece of a vegetable or a fruit, turning carrot tops into pesto, lemon peel into both a lemon peel syrup for cocktails, a candied lemon peel for desserts and cocktails or as freshly grated flavoring to a cake. Any tops, peels, pumped corners or cut offs go in to making broths for sauces.

They use fresh, locally grown raspberries to infuse an OP Andersson Aquavit (local to Gothenburg) for their cocktails, the berries left after the infusion gets dried and crushed into a powder we use do decorate cocktails and desserts.

Bread that has gone stale become croutons. Fresh herbs that’s looking a bit sad becomes herb butter. Any ingredients left over from their daily lunches gets new life in a salad, a soup, a stew or are served as a topping on a traditional Danish Smørrebrød. In addition, “ugly” and often discarded vegetables are purchased and given a new life in their perfectly composed dishes.

Sofia Roos, restaurant manager at Noot Nordik Kitchen:

"At Noot we love every crooked carrot, every single potato and all ugly peas. They are the soul of our food philosophy. All we want is to create delicious, tasty and climate-smart dishes without crossing it too much.”

© Noot Nordik Kitchen

© Noot Nordik Kitchen

.Noot Nordik Kitchen does not only fight against food waste but another cornerstone of the restaurant is to buy as local and sustainable as possible. The fish is local and sustainably caught, they always favour locally grown greens and fruits and they bake their own bread and knead their on pastry for cakes and desserts. They support brewers of all sizes across the Nordic countries so that their guests can enjoy a diverse range of real ales, IPAs, APAs, lagers and stouts. On top of that, they only serve Swedish, organic sodas, there is simply no Cola-Cola in their fridges, but a local and natural Cola Blanco from Dirty Fox Water Brewery in Norrköping.

On their mission to be a front-runner in sustainability, this summer they also joint forces with “Fredagspizza”, a food concept started through the initiative Swedish Food Challenge with the aim of spreading knowledge about and increasing the use of Swedish raw materials in everyday life. works with consciously selected raw materials and places great focus on what we can produce where we live, more specifically in Sweden and the Nordic countries.

On July 15-20 you can visit Noot Nordik Kitchen, where they offer four variants of Swedish pizza with different topping such as lard, fresh potatoes, meatballs and air-dried elk. There are plans for a continuation for this Autumn.

© Noot Nordik Kitchen

© Noot Nordik Kitchen