Responsible Tourism

New global Responsible Business training programme for Radisson Hotel Group

Since the launch of its first environmental policy in 1989, Green Key partner Radisson Hotel Group never stopped paying attention to its commitment to sustainable development

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Known as “Living and Leading Responsible Business”, the new Responsible Business training programme is set to be rolled out worldwide over the next 16 months. First launched in 2001, the existing Responsible Business training programme has been revamped by a global and cross-departmental team as part of a five-year strategic plan.

The new global Responsible Business training programme provides team members in the near 100 countries where the group operates with the tools they need to drive standards and best practices. Training pilots have been completed to identify how the programme can help driving Responsible Business in every hotel and corporate offices. Moreover, all the participants have the opportunity to know how to put it into practice since the programme is available in 21 languages. Radisson Hotel Group aims to have trained its 1 100+ hotels in operation by the end of 2020.

Our responsibility for People, Community and Planet is borderless, so global alignment on our Responsible Business program is a key driver for Radisson Hotel Group. The new Responsible Business training program aims to engage and align all our team members – helping them to have a stronger impact on our group targets, as well as global efforts to meet the United Nations Sustainable Development goals.” - Sven Wiltink, Director Responsible Business EMEA and Training Project Lead

This new strategy consists of two pillars: Living Responsible Business and Leading Responsible Business. On the one hand, all hotel team members are invited to follow classroom training. The latter deals with ethics, diversity, inclusion, community support, footprint reduction and sorting waste. More sensitive topics can also be evocated such as sex trafficking and forced labour. On the other hand, an e-learning tool permits group and hotel leaders to discover how Responsible Business can be integrated into all company departments. This part of the programme deals with footprint reduction, youth employability, responsible recruitment and sourcing, such as human rights.

This new Responsible Business training programme is such an inspiring strategy for hospitality establishments which want to be part of a more responsible and sustainable industry.

Radisson Blu Resort Jizan’s responsible initiatives to empower its local community

Radisson Blu Resort Jizan, Saudi Arabia, hosted a charity dinner for orphans during Ramadan last May


On May 29th, Radisson Blu Resorts Jizan hosted a charity Iftar dinner (the meal eaten after sunset during Ramadan), welcoming 3 to 14 years old children for this event. The hotel management team joined the kids to share dinner buffet at the hotel’s restaurant after their arrival. This commitment to sharing joy and happiness during the holy month of Ramadan went on later in the evening, when the Hotel Manager, Khaled Alam, handed out gifts to the children. Moreover, a cartoon movie show was also organised after dinner.

Jizan orphanage dinner is part of Radisson’s responsible business activity strategy and its “Think community” pillar. Radisson strives to have a positive impact on its local community through initiatives such as Community Action Month or donations during times of crisis. The latter permits the collecting of clothes, furniture and serving food to the communities affected by the crisis. Thus, Radisson Hotels work to reduce food waste and increase recycling to have both global and local impacts.

The brand is committed to reducing the tourism industry’s negative impact on the environment thanks to environmentally friendly technology, thoughtful sourcing of products and responsible cleaning products. It also supports the involvement of the guests in towel reuse programme to reduce water consumption.

Radisson Hotel Group reported 32 000 volunteering hours in 2018 to benefit local charities around the world. It supports and partners with charitable organizations focusing on giving children food, shelter and a better future. Think community and environmental protection are definitely at the heart of Radisson Responsible business activity!

Macau’s first and only company reaching Green Key award

Melco Resorts & Entertainment is so far the only one company having a full Green Key awarded hotel portfolio in the Chinese town of Macau.

This summer, Altira Macau has been the latest Melco hotel being Green Key awarded. Thanks to that, the company’s five hotel properties in the city have now achieved the eco-label.

Melco Resorts & Entertainment manages to embrace a responsible development impulsing positive and sustainable changes. Through its “Above and Beyond” strategy, it aims to become one of the zero waste resorts and a circular economy leader by 2030.  This plan includes the reducing of greenhouse gas emissions and sustainable sourcing into its supply chain. For example last year, the company added sustainable sourcing guidelines for cotton, seafood and cleaning products.

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“We are delighted that each of Melco’s five hotel properties in Macau have been honored with the esteemed Green Key standard, recognizing the Company’s strategic commitment to making our entertainment and luxury hospitality offerings sustainable, positive and rewarding for all those involved.”
– Mr. Lawrence Ho, Chairman and Chief Executive Officer of Melco Resorts & Entertainment

Moreover, the company contributes to the development of local talent by supporting personal and professional lifelong learning. As part of its “Above and Beyond” strategy, Melco sponsors learning programmes for local employees. Thanks to this sponsorship, 15 Melco employees graduated with bachelor degree last year. In total, a hundred employees benefitted from diploma programmes, the Back to School Education Program and the scholarships in 2018. Since its launched in 2010, it has offered 200 learning programmes per year.

A great initiative to shape a rising generation of hoteliers! At Melco, social and environmental issues go hand in hand.

XL Green Key Cartoon makes visitors curious about sustainability

The interactive science centre Hidrodoe in Herentals, Belgium came up with a creative and fun way to inform their guests about sustainability and Green Key.


At Hidrodoe, visitors can learn everything about water - from Roman baths to water in space -in a fun and interactive way. The science centre is an initiative of the Flemish water company Pidpa to raise awareness about the importance and value of water. The centre has more than 150 interactive exhibits, covering indoor and outdoor activities.

One of their newest additions is an XL Cartoon that shows the centre with all it’s environmental initiatives, for example their bee hotel, the electric bike charging station and the fair trade café. A Green Key logo on each of the illustrations indicates that this is part of their environmental agenda. At the same time, visitors learn about Green Key and it’s requirements. The creators compare the comic with the well-known “Where’s Wally” children illustrations.


Due to its high environmental ambitions and creative ways to engage visitors in environmental issues, Hidrodoe won the Belgian Energy and Environment award for Sustainable Education in 2018. Moreover, Hidrodoe has been Green Key awarded for 7 years in a row.


Ocean Baskets want to make plastic straws history

Seafood restaurant chain Ocean Basket has launched ‘The Last Straw’ a national campaign in Cyprus.


The pollution of our oceans due to plastic waste has become a major topic in the media and in political discussions. Only recently, the EU banned the use of certain single-use plastic products to help the oceans recover from decades of plastic pollution.

Some businesses, like the Green Key awarded Ocean Baskets in Cyprus, are already one step ahead of the game. Since May 2018, plastic straws have been banned from all nine restaurants on the island. The restaurant chain is the first in Cyprus to launch a campaign against plastic straws. Guests are informed about the campaign though signs on the tables and posters. If a guest does not want to skip the straw, they are offered an eco-friendly alternative upon request.

Ocean Basket’s great initiative to reduce the use of plastic doesn’t stop here. All their restaurants have replaced plastic bottles with glass bottles and the styrofoam takeaway boxes have been replaced by paper boxes. Their ambition is to stop providing anything made out of plastic to their customers.

Furthermore, Ocean Basket participates in several initiatives to raise awareness about marine litter and plastic pollution. In cooperation with the Cypriot organisation running Green Key (CYMEPA) they organise beach cleanups around Cyprus with the involvement of hundreds of young students and their staff members.

In addition, together with CYMEPA, Ocean Basket have designed the “My Responsible Ocean Citizen Little Blue Book” for schools to engage children in the protection of the oceans.


Green Key's application process explained step by step in our new video!

Ever wondered how the Green Key application process works? Watch our second video and find out!

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In this video, Green Key explains the application and award process step by step. You’ll learn more about the on-site and off-site audits, the decision making process as well as the award itself.

If you have missed our introductory video about Green Key, you can watch it here

Don’t want to miss any of our new videos? Then sign up to our YouTube channel Green Key International

Château de Namur hosts local sustainable development award in Namur, Belgium

On 26 April, the hotel Château de Namur hosted the local sustainable development award "Prix du développement durable de la Province de Namur" only shortly after the hotel received its own sustainability award – the Green Key.


With this award, the Province of Namur wishes to highlight and, as a result, help raise awareness of existing sustainable development initiatives in Namur. And which venue would be better for a sustainability award ceremony than a Green Key hotel?

Château de Namur itself received its Green Key award in February 2018 due to its excellent environmental performance. The hotel strongly focuses on organic and local food products which becomes both evident from the restaurant menu and the refreshments offered in the guest rooms. Latest technologies in the hotel ensure that resources like energy and water are saved to a maximum. Guests can support the sustainability efforts of Château de Namur by using the offered electric bikes or the charging station for electric cars right outside the hotel. Furthermore, the hotel engages their guests by providing plenty of information about their environmental initiatives and environmental tips for their stay.

For its environmental committment, Château de Namur not only received the Green Key, but also the sustainable tourism award in the framework of a contest organised by the city of Namur.

First Green Key awarded hotel in Sierra Leone!

The Radisson Blu Mammy Yoko Hotel is the first hotel in Sierra Leone that has achieved the Green Key award. Congratulations!

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Green Key is proud to announce the expansion of the programme to a new country: Sierra Leone. The Radisson Blu Mammy Yoko in Freetown is the first hotel in the country that complies with Green Key's strict criteria. The hotel has excellent internal communication concerning sustainability and truly cares for the local community and environment. For example, it supports tree-planting activities in the surroundings and made donations to the victims of the Freetown flood in August 2017. During the Ebola Epidemic in 2014/2015, the hotel hosted international aid agencies that used the hotel facilities as offices and as a research centre. 

Green Key congratulates the Radisson Blu Mammy Yoko for its excellent work in sustainability and is proud to have the hotel among its awarded establishments. 

First hotel in South Africa awarded Green Key

Green Key is pleased to announce that the NH The Lord Charles in Cape Town is the first hotel in South Africa to receive our prestigious award. 


NH The Lord Charles has convinced the Green Key Jury with their strong environmental management and dedication to save scarce resources in South Africa.

Besides complying with Green Key’s imperative criteria, the hotel implements a particularly strong focus on reducing the consumption of water through several initiatives around the property. This is a very important aspects in a water scarce country where drought is an ongoing threat.

One of the initiatives implemented by the Lord Charles is their own in house plant nursery, which is used to improve their own gardens at the hotel. Many of the plants grown at this nursery are succulent plants, known as “water wise” plants, which do not require as much watering as conventional garden plants would. By slowly converting the garden to water wise plants, the hotel is able to reduce the amount of water used in their gardens.

Furthermore, the hotel involves its guests and staff in their water-saving initiatives by reminding them throughout the hotel to save water.

Green Key International congratulates NH The Lord Charles on their achievements and is looking forward to seeing a growing number of Green Key awarded hotels in South Africa.