Etstur which is the most popular tourism and travel agency in Turkey creates a page for Green Key awarded hotels in Turkey in its websites.
At this page there are Green Key awarded hotels list and general information about Green Key. In addition, at web page of these hotels Green Key is highlighted. Thus, people can search and book such hotels on Etstur’s website easily.
Also a slogan is created by Etstur for this page: ‘Accommodate in the Green Key awarded hotels which protects environment and experience nature during your stay’.
On this website the knowledge of environmentally friendly hotels plays an important role in terms of effect to the preferences of visitors by highlighting environmental protection. It is also enable to raise environmental awareness and create behavioral changes.